1. About Preject & Scope
Preject (“we”, “us”, or “our”) is an Australian software and trade website business operated by Daniel Petersen (ABN 68 863 921 561). We operate the primary website located at https://preject.com.au and provide embeddable AI planning tools, including Paint by Preject and Landscape by Preject.
This Privacy Policy outlines how we collect, use, disclose, and safeguard personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). By accessing our website, using our software, or submitting an enquiry, you agree to the practices described in this policy.
2. Information We Collect
We collect personal information necessary to provide our software services, process business enquiries, and operate interactive AI planners:
A. Trade Business Enquiries (Contractors)
When contractors fill out contact forms or request product demos, we collect:
- Full name and business contact details
- Trade business name, email address, and phone number
- Existing business website URL and trade scope
- Product interests, package preferences, and custom message notes
B. Homeowner Planner Submissions
When homeowners interact with an embedded AI Planner (e.g., Paint or Landscape Planner), we collect:
- Homeowner name, email address, phone number, and property suburb
- Uploaded photographs of residential facades, rooms, backyards, or outdoor spaces
- Selected design preferences, surface recolouring choices, plant/outdoor styles, and indicated budget tiers
- AI-generated visual transformations and structured project brief outputs
C. Automatically Collected Technical Data
Like most web applications, our servers automatically record standard server log data, including IP address, browser user-agent, access timestamps, referring URLs, and device type to ensure network security and system stability.
3. How We Use Your Information
We use the collected information for specific, legitimate business purposes:
- Service Delivery: To generate AI visualisations, render colour transformations, construct project briefs, and host trade websites.
- Lead Routing: To transmit homeowner project briefs and uploaded photos directly to the participating trade contractor whose planner was embedded.
- Business Communication: To respond to contractor enquiries, provide setup support, deliver proposals, and issue subscription billing invoices.
- Service Improvement: To monitor system reliability, refine AI processing workflows, and troubleshoot user interface bugs.
4. Information Disclosure & Third-Party Services
We do not sell, rent, or trade your personal information to third parties for independent marketing purposes. We disclose information only under the following circumstances:
- Participating Contractors: When a homeowner submits a project brief through an AI Planner, their details, photo, and design selections are sent to the designated trade contractor providing the planner.
- Technology & Infrastructure Providers: We utilise trusted third-party service providers for cloud hosting (e.g. Vercel / AWS infrastructure), transactional email delivery (e.g. Resend / Postmark), database management, and AI image rendering engines. These providers process data strictly on our behalf under technical confidentiality standards.
- Overseas Data Processing: While our primary operations are based in Australia, cloud infrastructure nodes, email servers, and AI API endpoints may store or process data on servers located outside Australia (such as in the United States or European Union). We ensure reasonable steps are taken so overseas recipients handle data in accordance with Australian privacy benchmarks.
- Legal Requirements: Where required by Australian law, court order, or regulatory direction.
5. Data Security & Retention
We implement reasonable administrative, physical, and technical safeguards to protect personal information against loss, unauthorized access, modification, or disclosure. Communications between your browser and our website are encrypted using standard Transport Layer Security (TLS/SSL).
We retain personal information and project briefs for as long as necessary to fulfill the purposes for which it was collected, satisfy commercial record-keeping obligations, or maintain active software subscriptions. Unused transient data is periodically archived or securely destroyed.
6. Your Rights: Access, Correction & Deletion
Under the Australian Privacy Principles, you have the right to request access to the personal information we hold about you, request corrections to inaccurate data, or request the deletion of your account and stored records.
To submit a request, please email our Privacy Officer at admin@preject.com.au. We will process your request within 30 days following verification of identity.
7. Analytics & Advertising Tracking
We use website performance measurement and advertising conversion tracking technologies to optimize our website, measure marketing efficiency, and reach trade business owners:
- Vercel Web Analytics: We use Vercel Web Analytics to monitor essential website performance, route traffic, and user interface responsiveness. Vercel Web Analytics operates anonymously without relying on persistent third-party advertising cookies or cross-site profiling.
- Meta Pixel (Pixel ID: 251328024187480): We utilize the official Meta Pixel from Meta Platforms, Inc. to measure advertising campaign effectiveness and track confirmed trade business enquiry conversions (such as demo requests and contractor contact enquiries). Meta Pixel is strictly loaded only after a visitor grants explicit advertising tracking consent via our cookie banner. No personal details, customer names, contact information, uploaded property images, or message content are ever sent to Meta.
For detailed information on tracking technologies and to update your consent preferences at any time, please review our Cookie Policy or click Cookie Preferences in our website footer.
8. Contact Information & Complaints
If you have questions, concerns, or wish to make a complaint regarding our privacy practices, please contact us:
Preject Privacy Officer
Contact Person: Daniel Petersen
Email: admin@preject.com.au
Website: https://preject.com.au
Location: Australia
If you are unsatisfied with our response to a privacy complaint, you may escalate the matter to the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.